Video interview software company secures £ 630,000 investment


A Scottish tech start-up has announced plans to become a world leader in video interviews after securing a £ 630,000 investment to expand business in key markets.

Willo aims to continue growing the business and expanding its presence in the United States after receiving additional funding from former Freeserve COO Mark Danby, former BT Chief Talent Officer, Susan McRoberts, and the entrepreneur and global head of digital mobility solutions from Santander, Jose Ignacio Puente.

The recent investment by prominent figures brings the overall investment in the Glasgow-based tech company to over £ 1million.

The latest round of funding was led by early stage tech investment firm 1818 Venture Capital, based in Guernsey, which also invested in Willo’s previous round.

Marc Cohen, partner at 1818 Venture Capital, will now join the company’s board of directors.

The total investment of £ 630,000 has already been approved by HMRC and will be used to develop new products, accelerate its commercialization and grow the Willo team of 17 with a series of new hires.

Its current growth plans will focus on the United States and Australia, where new team members have already been recruited, as well as expanding into the United Kingdom.

Willo is now natively available in French, with other languages ​​- including German, Russian, Dutch and Spanish – along the way.

The tech start-up claimed to have increased its turnover by 251% thanks to demand in various sectors. In August, the company signed 13 new companies to the platform every day, with approximately 49,860 interviews on the platform.

The company remains on target of increasing revenue to £ 44million by the end of 2025.

Euan Cameron, founder of Willo, believes the recorded video will be the next iteration of the cover letter – and it may soon replace the CV altogether.

Willo launches new one-way video messaging platform in Q4 to allow companies and candidates to continue the conversation beyond the initial interview

The service is free at first, but companies start paying once they hit a certain interview count. Job seekers are not charged.

Euan Cameron, Founder of Willo, said: “He said:” This investment comes at an exciting and crucial time for Willo as we aim for further expansion in key markets – including the United States and Australia – and the caliber of the investor shows the faith that exists in what we do.

“Willo unlocks the recruiting potential in any market without geographic barriers, ensuring that companies thrive with the right people for part-time, permanent or even project-based positions. “

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